Cheyney Group Marketing: Venezuela’s Economy In Recession

Venezuela has verified last week that its economy has indeed entered into a recession as domestic inflation stays the highest in the region.

President Nicolas Maduro, leading the socialist administration has been blaming the opposition for the market’s poor performance.

Hugo Chavez’s apprentice, Maduro won the election in 2013 and one of the problems he was faced with is the damage done in their economy largely dependent on oil. His placing the blame on his political rivals did not help but instead resulted in tragic street protests last year which resulted in 40 people dead on all sides.

Maduro said in the press conference, “Despite the protests and economic war during 2014, Venezuela’s economic indicators have improved. This economic war, this fall in the oil prices, is a great opportunity for economic change. 2015 is the year of opportunity, for great change in the economic model.”

Meanwhile, the opposition are saying that the nation’s crisis in economy came as a result of more than a decade of socialist policies initiated by Chavez.

Various regional organizations, banks and economists have already predicted that Venezuela could be poorest performer in the region in terms of economy last year.

A statement from their central bank just confirmed that forecast even prior to Maduro’s press conference where the economic changes were announced.

In a statement made by the central bank on Cheyney Group Marketing, it said, “These actions against public order blocked the correct distribution of basic goods to the population, as well as the normal development of production of goods and services. This resulted in an inflationary spike and a fall in economic activity.

Moreover, the GDP (gross domestic product) fell in all 3 quarters last year while inflation reached 63% by November while poverty decreased to 5% and unemployment was down to almost 6%.

Venezuela also had a recession from 2009 to 2010 so it leaves doubt as to its ability to turn its economy for the better especially with the low oil prices. Apparently, during Chavez’s term, policies were greatly supported by the public leading to improved social indicators despite a low GDP.

A number of Cheyney Group Marketing experts have already suggested changes like an increase in gas prices and the unification of the country’s 3-tier currency control. However, Maduro seems to be unwilling to adopt them probably because of the expected public backlash.

Cheyney Group Marketing News: Nike Orders Decline

Nike, the largest provider of sporting gear in the world has slid the most in the last couple of quarters after orders has failed to measure up to analysts’ forecasts, mainly because of the slow demand from emerging markets.

A primary factor which contributed in the fairly high expectations is the good performance of Nike shares in the previous year. According to Cheyney Group Marketing’s statement, orders for Nike gear have previously been on an upward trend, hence the 11% gain that was predicted by analysts. As they say, when you’re already in such a high place, it’s not enough to just rest on your laurels — you have to plan how to surpass your own records.

In Nike’s biggest market alone, orders increased by 13%, but still slightly under the 13.1% forecast while in Europe, they also rose by 13% but significantly lower than the 15% estimate. Moreover, orders coming from other markets only rose by 1% compared to the 7% estimate.

Not only did the NKE shares slide as much as four percent but also those of retailers that offer its products such as Finish Line and Foot Locker.

Meanwhile, net income on the last quarter increased by 23% or 70 cents per stock which just about fulfilled the prediction of Cheyney Group Marketing analysts. On the good side though, its revenue has increased by a whopping 15% while beating forecasts of analysts.

Such orders were observed closely for most investors see them as a foreshadowing of how the brand will sell in the future.

Though NKE shares did drop because of last week’s unfavorable results, they increased fairly well on the first quarter of 2014 as the brand’s athletic wear finds its way into mainstream fashion and casual outfits through the “athleisure” trend.

Meanwhile, Nike’s close rival, Adidas, has consistently exceeded expectations of analysts by posting favorable profit and sales numbers — perhaps owing to the fact that it has reduced its profit estimate due to weak demand in sports gear.

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